Hi, I’m
Ilya Churikov
Project/Account Manager
Kazakhstan, Almaty
Summary
I am an experienced Project Manager with a demonstrated history of working in the advertising and gaming industry. I have strong skills in project management, client relationship management, and leading cross-functional teams. In my most recent role as a Client Solutions Manager at HTTPOOL, I coordinated with internal teams to ensure successful campaign execution and led them to achieve company goals. I am skilled in managing budgets, forecasting revenue, and implementing project management methodologies.
In terms of advertising, I have a strong understanding of the industry and successful campaign management experience. I am knowledgeable about various advertising platforms and technologies, and I am able to provide clients with data-driven business insights and marketplace feedback. In terms of digital strategy, I have experience developing and implementing monetization strategies, analyzing statistical data, and optimizing internal processes.
In terms of client relationship management, I have a proven ability to build and maintain productive, long-term relationships with clients. I have experience conducting regular business reviews, leading custom programs and sponsorships, and supporting the sales team with contract closure.
Overview
8
years of professional experience
4
years of post-secondary education
3
Language
Work History
HTTPOOL Advertising Network
Client Solutions Manager
08.2021 - 11.2021
Job overview
- Managed and grew post-sale client relationships with advertisers of all sizes
- Coordinated with ad ops, product, and R&D teams to ensure successful campaign execution
- Monitored and analyzed ad campaigns, proactively improving results
- Investigated and worked directly with product and engineering teams to troubleshoot client issues during ad campaigns
- Analyzed campaign performance data to offer clients data-driven business insights and improve company advertising offerings
- Shared marketplace feedback and guided advertising strategy
- Supported and worked with sales team on presale research and pitch
- Conducted regular business reviews and built productive, long-term relationships with clients in collaboration with sales team
- Managed custom programs and sponsorships with other departments and led custom content campaigns to ensure timely asset distribution and delivery
- Kicked off campaigns with clients and managed all timelines, assets, and opportunities for optimization
- Assisted Ad Operations with running weekly reports for campaigns and clients
- Maintained up-to-date knowledge of advertising platform features (TikTok, Twitter, LinkedIn, Spotify, AdColony, etc.)
- Served as external product consultant, educating clients and agencies on product solutions and best practices, and grew existing business partnerships
- Worked in collaboration with diverse, cross-functional teams
- Proactively led product update discussions, educated brands and agencies on advertisement platform's new and existing products, and advised on best practices to drive optimal performance and groundbreaking campaigns
- Developed automated collective performance data export API for internal use, linked to Google Data Studio software for convenience
- Summarized all client performance data in single, easy-access system, optimizing analysis speed and ensuring delivery of instant and up-to-date solutions to each individual client
- Trained associate CSM employees
TDS Media Advertising Agency
Monetization Expert/Account Manager
10.2020 - 08.2021
Job overview
- Managed client relationships and coordinated with internal teams to ensure successful campaign execution
- Analyzed and monitored campaigns, offering data-driven insights to improve results
- Shared marketplace feedback and guided advertising strategy
- Conducted regular business reviews and built productive, long-term relationships with clients
- Assisted with sales team and supported custom programs and sponsorships
- Maintained up-to-date knowledge of advertising platforms and technologies
- Served as external product consultant, educating clients and agencies on best practices
- Worked in collaboration with diverse teams
- Expanded client base, engaged clients, built and maintained relationships, generated new sales leads, and identified opportunities tailored to existing clients
- Developed monetization strategy and planning, allocated budgets, and forecasted revenue
- Analyzed statistical data and optimized internal processes, including cross-department communication, interaction, and task distribution/facilitation
- Proficiently operated within advertising platforms Google Ad Manager/AdMob and Yandex YAN
- Generated basic ad-unit HTML script (sizemapping, lazyload, header-bidding/pre-bid, CSS styling, etc.)
- Optimized client product page-speed and SEO (supportive)
- Created and supervised department website: partners.tds.media
- Distributed tasks and tracked progress
- Managed portfolio that generated over $2 million in yearly revenue
- Supported sales force staff, participated in meetings with prospective clients, and aided in contract closure
- Assisted with closure of Oppo 2021 Kazakhstan digital advertisement contract
INFIPLAY Gaming Company
Senior Project Manager
10.2013 - 04.2017
Job overview
- Oversaw growth and maintenance of client relationships
- Coordinated with internal teams to ensure successful project execution
- Led cross-functional teams to achieve company goals
- Managed budgets and forecasted revenue
- Implemented project management methodologies to improve team efficiency and project quality
- Developed and implemented monetization strategies
- Analyzed statistical data to drive business decisions and optimize performance
- Developed marketing strategies and localized content for specific regions
- Oversaw alpha/beta-testing and debugging
- Assisted with growth and maintenance of portfolio of over 10 successful game projects
- Improved team efficiency and project quality by implementing project management methodologies
- Developed and implemented monetization strategies, resulting in increased revenue
- Analyzed statistical data to drive business decisions and optimize performance
- Developed marketing strategies and localized content for specific regions
- Oversaw alpha/beta-testing and debugging, ensuring successful launch of game projects
- Worked closely with art team to create engaging and effective marketing materials
- Managed budgets and forecasted revenue, ensuring that projects were completed on time and within budget.
Education
Lingnan Institute of TechnologyChina, Guangzhou
Bachelor's degree from E-commerce and Marketing
09.2011 - 06.2015
Skills
Project/Account management
Advertising: Knowledgeable about various advertising platforms and technologies (Google Ad Manager/AdMob, Yandex YAN, TikTok, Meta/Instagram, Twitter, LinkedIn, Spotify, AdColony)
Business process optimization
Relationship building and management
Office Software: Proficient in Microsoft Office, including Word, Excel, PowerPoint, and Outlook
Computer Skills: Knowledge of operating systems (Windows, Linux and Mac OS), as well as experience with common business software and tools (eg Google Suite, Slack, Trello)
CRM Systems: Experience with customer relationship management (CRM) systems, such as Salesforce, Hubspot, or Microsoft Dynamics
Team Training
Analytical problem solver
Sales expertise, Upselling
Account oversight
Timeline
Client Solutions Manager
HTTPOOL Advertising Network
08.2021 - 11.2021
Monetization Expert/Account Manager
TDS Media Advertising Agency
10.2020 - 08.2021
Senior Project Manager
INFIPLAY Gaming Company
10.2013 - 04.2017
Lingnan Institute of Technology
Bachelor's degree from E-commerce and Marketing
09.2011 - 06.2015